McCoy, John
Biomedical Science, Business and Economics, Engineering and Computing, Physical and Natural Sciences, Social ScienceMarketing
Using experiments and computational models I study the processes underlying human judgment and decision making, and how to use knowledge of these processes to solve problems in marketing and to improve crowd wisdom.
Pricing, New Product Launch, Retailing, E-Commerce
We use multiple functional neuroimaging modalities and data modeling techniques to understand human brain function and individual differences in cognition and decision-making.
Help shape health system operations with a focus on access, clinician wellness and health disparities.
Economics + machine learning