Schrand, Cathy
Business and EconomicsAccounting
We use multiple functional neuroimaging modalities and data modeling techniques to understand human brain function and individual differences in cognition and decision-making.
Economics + machine learning
Established in 1989 as one of the first centers to scale up rigorous research on the impact of nursing on patient outcomes, the Center uses evidence to inform policy and produces the next generation of scientists.
Derive a normative account for contextual influences on perception using concepts of probability theory and decision making.
Professor Smetters' research interests include public economics, applied theory, and finance.
Professor David J. Reibstein's research focuses on competitive marketing strategies, marketing metrics, and product line decisions, among other issues.